Reliance Jio is all set to launch a new super affordable 4G smartphone very soon. The company is in works with MediaTek to launch Jio Dirt Cheap smartphone. The ultra-low priced 4G VoLTE smartphone will come with Android Go OS.
Launch of Jio Dirt Cheap Smartphone
Jio smartphone will be manufactured by MediaTek and launched under the LYF brand. The Taiwan based vendor has confirmed its association with the telecom operator Jio. MediaTek announced latest SoCs MT6739, MT6739, and MT6580 to support the Android Go platform. The latest SoCs of the Chipmaker offer efficient performance even with 512 MB and 1GB RAM. The first batch of Android Go smartphones will hit the markets in the first quarter of 2018.
Reliance Jio All New Smartphone Price
At this point, there is no word about the launch date or price of the Jio dirt cheap smartphone . We can expect aggressive pricing from Reliance Jio, as the Go edition smartphones are already meant to be low on price. The upcoming smartphone may come with a special tariff plan similar to that of Jio Phone. This new phone will also come bundled with Jio SIM. The company will take the same approach as last year with its Jio Phone. This move of Jio targets around 500 million subscribers which are yet to migrate to smartphones due to various reasons.
Growing Budget Smartphone Market
If we look at the market, Jio’s rival have already come with affordable smartphones but no body has yet tasted the success. The arrival of Android Go may see a paradigm shift in the budget smartphone section. Domestic as well as Chinese smartphone makers are planning to bring Android Go based smartphones to the market.
Android Oreo Go Edition for Low-priced Smartphones
Android Oreo Go edition was launched by Google in December last year. The project Next Billion Users initiative aims to bring Android’s latest operating system on budget phones. The lightweight version of Android 8.1 is designed to make entry-level handsets fully functioning smartphones. It includes many specially developed apps which occupy approximately half the storage space as compared to regular apps.
Jio Disruptive Pricing Policy So far
Jio has already disrupted the feature phone segment with its budget 4G VoLTE handset. The device was launched last year at an effective price of Rs 0. However, the buyers can claim the cashback amount of Rs 1500 only after a period of three years from the purchase. The previous device was targeted at the feature phone users, but this time, Reliance Jio is looking to venture into the smartphone market with Jio Dirt Cheap Smartphone. In the last few days, we have seen many revisions to the Jio Recharge plans we well.
Usually, the latest versions of Android OS take a lot of time to the budget users. But with the move, you can get latest experience even on the entry level devices. On top of that, Android Go comes with many added features for improved performance. And with Reliance Jio, you can expect disruptive pricing which the company has pulled successfully so far. There are also reports that company may come with a subsidized model to attract large consumer base.